Report

The Forrester Wave™: Web Analytics, Q4 2017

Incumbent Vendors Lead While Newcomers Invigorate A Mature Market
November 7th, 2017
With Contributors:
and Emily Miller

Summary

In our 32-criteria evaluation of web analytics providers, we identified the seven most significant ones — Adobe, AT Internet, Cooladata, Google, IBM, Mixpanel, and Webtrekk — and researched, analyzed, and scored them. This report shows how each provider m

Want to read the full report?

This report is available for individual purchase ($2995).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.