Report

The Six Tenets Of Product Information Management

A Guide To Winning The Product Content Arms Race
March 28th, 2019
With
and Carl Finkbeiner

Summary

Product information drives the cost-effective differentiators of online shopping experiences. The need for more information in more channels and the demand for optimized product content in each of those channels have strained the capacity of digital busin

Want to read the full report?

This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.