Report

Three Habits Increase Adoption Of A New Marketing Mindset

Intermediate Level: Mindset Practices For Marketing Innovation
May 7th, 2019
With Contributors:
Caitlin Wall
and Diane Lynch

Summary

This report describes how to reinvent an organizational mindset by focusing on three key practices: putting customers at the center of all decisions, reinforcing and rewarding new behaviors, and removing barriers to communication and continuous learning.

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