Skip to main content

Save or Share this Report

For eBusiness & Channel Strategy Professionals

Trends 2011: North American Insurance eBusiness And Channel Strategy

Four Trends Dominate The Agendas Of eBusiness Executives

February 8, 2011

Primary author headshot

Authors

Why Read This Report

In 2010, US and Canadian insurers got a bounce back in their step. While the North American insurance industry may still not be dancing with joy, the outlook for the year ahead is a lot brighter than a year ago. What should eBusiness and channel executives be thinking about for the new year? Responding to changing business drivers and customer expectations, executives will focus on: the needs of agents and policyholders; the convergence of platforms that will both simplify and complicate engagement models; collaborating, not competing, with agents; and a keen sense of the need for agility as experiences from other industries change consumer expectations for insurance.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($745 USD).

Purchase

Table of Contents

  • Insurance eBusiness And Channel Strategy Drivers To Watch In 2011
  • Insurance eBusiness And Channel Strategy Trends To Watch In 2011
  • Related Research Documents

Recommended Research