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For eBusiness & Channel Strategy Professionals

Trends 2014: European Digital Insurance

Digital Executives Must Lead The Transformation To Digital Business

April 22, 2014

Why Read This Report

Digital disruption has arrived in insurance. Years of slow growth, low consumer trust, and heavy regulation have weakened incumbents. In the meantime, customer expectations have been rising, fuelling the appetites of startups and companies not traditionally associated with insurance, such as digital platforms, car manufacturers, utility companies, telcos, and sensor and wearable manufacturers. In 2014, digital insurance executives must lead the battle against digital inertia. Experimenting with new digital touchpoints, new sources of consumer data, and open innovation, these executives will seek to engage with their customers and deliver returns on digital investments.

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Table of Contents

  • Insurance eBusiness And Channel Strategy Drivers To Watch In 2014
  • Digital Teams Must Lead The Digital Business Transformation

  • Executives Need To Set Out An Explicit Digital Strategy For Their Firms
  • Supplemental Material
  • Related Research Documents

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