Trends Report

Trends 2017: Staffing And Hiring For Digital Business

Headcount Jumps As The Hard Work Of Digital Transformation Kicks In

March 8th, 2017
Martin Gill, VP, Research Director
Martin Gill VP, Research Director
Danielle Jessee, null
Danielle Jessee
With contributors:
Fiona Swerdlow , Meredith Cain , Rachel Birrell

Summary

Findings from Forrester's annual organizational and staffing survey of digital business professionals foreshadow a substantial shift in how firms operate to drive digital transformation. The average headcount for digital business teams is up 19% from 2015, and federated organizational models get the popular vote for the ideal operating state. Iterative development, cross-functional teams led by product owners, and flexible workspaces are all on the agenda. This report outlines the key organizational trends for digital teams in 2017.

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