Trend Report

Turn Data Monotony Into Data Mastery: Cultivate An Insights-Driven Culture

A RoleView Report Using Forrester's Technographics® 360 Methodology

Anjali Lai
Jennifer Belissent, PhD
 and  five contributors
Mar 24, 2016

Summary

Employees worldwide constantly engage with data, and they perceive it to be central to their daily work. Their companies urgently execute on data-driven strategies in a race for better and faster results. However, certain obstacles prevent individuals — at the top and bottom of the organization — from eliciting trustworthy, actionable insight. This report applies Forrester's Technographics 360 methodology to reveal how employees use and perceive data and to identify how CIOs can build a smarter, data-ready workforce.

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