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US federal, state, and local government CIOs are caught in a bind. The age of the customer is as real to them as it is to public companies. Government CIOs need to make investments in analytics, the internet of things, mobile, and new applications to meet the needs of customers and improve government operations. But they are under pressure from legislators and voters to reduce government spending. This report offers guidance to federal, state, and local CIOs on how to navigate these conflicting demands.
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Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.
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