Trends Report

Vendor Landscape: Customer Analytics Service Providers, Q2 2017

May 16th, 2017
Brandon Purcell, VP, Principal Analyst
Brandon Purcell VP, Principal Analyst
With contributors:
Srividya Sridharan , Boris Evelson , Jennifer Belissent, PhD , Christian Austin , Kara Hartig

Summary

Customer insights (CI) pros often need help turning their data into actionable insights, and they look to customer analytics service providers to meet this need. Unfortunately, in a crowded landscape with more than 50 vendors competing for market share, selecting one is not an easy task. This vendor landscape report separates the market into six segments to help CI pros know where to start.

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