Trends Report

Want To Improve Your Customer Experience? Turn To The Cloud

Cloud Technologies Provide Employees, Partners, And Customers With The Agility They Need

November 19th, 2014
TJ Keitt, null
TJ Keitt
With contributors:
John Dalton , Curt Nichols

Summary

Technology grounds your customer experience (CX) ecosystem. It's embedded in your products; it facilitates customer understanding; it enhances your channels; and it empowers your employees. But rigid technologies prevent ecosystems from being responsive to evolving business and customer needs. Enter the cloud. This report highlights how the cloud alters the dynamics of CX ecosystems and illustrates the vital role that cloud-delivered technologies play in helping CX leaders create differentiated value for their business.

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