Summary
Despite the fact that economists, consultants, and business experts have been advocating for open innovation for more than a decade, product strategists indicate that most firms continue to struggle to bring open innovation initiatives to maturity. This report shows product strategy professionals how to apply Forrester's POST (people, objectives, strategy, technology) framework to open innovation to help successfully implement the strategies and identify the related technologies to deliver on the goals of the program. This report outlines the strategic plan for implementing open innovation, which is a critical component of Forrester's recommended solutions for product strategists working to improve product and service innovation.