Data Snapshot

Analytics, Digital Experience, And Digital Operations Platforms Are The Leading Platform Strategies

March 28th, 2023
Manuel Geitz, Principal Analyst
Manuel Geitz Principal Analyst
Biswajeet Mahapatra, Principal Analyst
Biswajeet Mahapatra Principal Analyst
With contributors:
Linda Ivy-Rosser , Hannah Murphy

Companies that adopt a platform-first mindset boost value delivery and innovation and benefit from platform modularity, ecosystem connectivity, and predefined rules for ecosystem engagement. In Forrester’s Priorities Survey, 2022, respondents said analytics, digital experience (DX), and digital operations are among the top platform strategies they currently employ. Globally, 54% of those at future fit companies are implementing DX platforms; 48% are implementing digital operations platforms like ERP and CRM to power transactions, operations, and compliance. This data snapshot shows a renewed focus on insights-based decision-making, customer obsession, and operational efficiency.

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