Summary
In October 2018, we published the Forrester Wave™ on customer feedback management (CFM) platforms. We used 40 criteria to evaluate nine vendors. In this report, we compile additional insights shared by CFM customers in conversations with Forrester during the evaluation process. Highlights include what drives people to select or leave a vendor and how customer experience (CX) pros should go about applying the Forrester Wave to their organization's specific needs and preferences.
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