Summary
Artificial intelligence is a hot topic: Techniques are more sophisticated than ever before, and enterprise opportunities abound. Techniques of the past have fallen short of enabling firms to get to know their customers — but AI is here to assist. This report outlines the key opportunities in AI tech to help B2B insights pros drive more engaging experiences with customers and prospects. This report is part of a three-piece series on humanizing B2B insights with AI through 1) empathy, 2) engagement, and 3) emotion.
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