Trend Report

Brief: How QVC Creates Great Omnichannel Customer Experience

Andrew Hogan
 and  four contributors
Aug 07, 2015

Summary

At Forrester's CXNYC 2015 Forum for customer experience (CX) professionals, QVC shared the practices it follows to create a great omnichannel customer experience. In addition to being a leader in Forrester's US Customer Experience Index (CX Index™), Q1 2015, QVC's eCommerce sales are now 47% of its US revenue. This report outlines what CX pros can learn from QVC's success to elevate their own omnichannel customer experiences.

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