Trends Report

Brief: The Latest Battleground Between Designers And Developers Is Front-End Development

The Democratization Of The Front End Creates A Highly Political Environment

October 29th, 2015
Anjali Yakkundi
With contributors:
Stephen Powers , Dominique Whittaker , Leah Buley , Michael Facemire , Kevin Driscoll , Tyler Thurston


Application development and delivery (AD&D) and customer experience teams are colliding when it comes to front-end development, user experience (UX), and design. Organizations want to bring user experience and design closer to the business. But they don't know to whom front-end developers should report: in the business or within central technology management groups. This report explores where and when organizations should be embedding front-end development into the business, and when front-end development must be owned by technology management groups.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.