BT's Green Strategy Unfolds

Sourcing executives grappling with internal targets to cut carbon emissions can learn a lot from BT. By engaging with key stakeholders across its business, the telecom giant should hit its ambitious 10-year target to reduce its carbon impact. The company's 21st Century Network renewal has spearheaded its green IT initiatives — providing the platform for data center innovation. Ongoing energy audits coupled with IT policy filled out the process, ensuring very high utilization of IT kit and lower energy use. Sourcing managers must facilitate work with a wide impact — in the same way as BT — and pull suppliers and employees along the green path. BT's results speak for themselves: cutting carbon emissions; saving costs, and energizing the workforce. BT continues to receive industry accolades for its environmental policy and actions.