Best Practice Report

Build A Toolkit To Assess Experiences For Inclusion

Evaluating Experiences For Inclusion Helps Brands Uncover Opportunities For Inclusive Design

September 13th, 2022
AJ Joplin, Senior Analyst
AJ Joplin Senior Analyst
Senem Guler Biyikli, PhD, Analyst
Senem Guler Biyikli, PhD Analyst
With contributors:
Ian Jacobs , Gina Bhawalkar , Tiffany Do , Shayna Neuburg

Summary

Many brands are applying inclusive design principles to create inclusive experiences. But once they have fully developed these experiences, they have difficulty determining if what they have created truly hits the inclusive mark. This report introduces a toolkit to help brands assess their experiences for inclusion and shares best practices from leading brands. Brands can apply multiple methods from the toolkit to understand how inclusive their experiences are and where they can improve.

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