Case Study

Case Study: Digital Reinvention Requires A Customer-Obsessed Organization

Utility Company Eneco Reinvented Its Business Model To Stay Relevant Amid Fast-Changing Customer Expectations

August 24th, 2016
With contributors:
Dane Anderson , Erna Esa , Bill Nagel


A combination of technology, regulatory, and consumer trends forced Eneco, a leading provider of sustainable energy in Europe, to accelerate its digital transformation. The company is focusing on making its core business capabilities more relevant and investing in developing and scaling new digitally enabled business models. This report presents lessons that CIOs can apply to their organizations when helping business peers build the company's future digital businesses.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.