Blazing Web site performance isn't purely a factor of Web page design. Msnbc.com, a leading online news site, said that the right infrastructure architecture can be the difference in beating its competitors to market with breaking news by as much as two full minutes. Msnbc.com was able to achieve both blazing fast Web site performance and fast breaking news stories by optimizing its performance management practices and using load balancers, content delivery networks, and a custom content management system that integrates with its Web infrastructure.