Case Study

Case Study: Ping An Group’s Future-Fit Technology Strategy Drives Customer Obsession

May 27th, 2021
Danny Mu, null
Danny Mu
With contributors:
Frederic Giron , Fiona Mark , Bobby Cameron , Han Bao , Bill Nagel

Summary

Ping An Insurance, a leading financial services firm and member of the Fortune Global 500, developed a future-fit technology strategy to accelerate customer obsession. To do this, it established foundational technology platforms, used common practices to align business units with company values, and diversified partner ecosystems. This report shows CIOs how to leverage platforms, practices, and partners as core drivers to help their firm become more adaptive, creative, and resilient.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.