Role Profile

Channel Account Manager

March 16th, 2018

Summary

This Forrester B2B Role Profile provides a job description and competencies for the channel account manager role, which is responsible for maintaining relationships across a defined partner portfolio to drive preference and revenue for the supplier’s offerings.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.