Summary
It is of paramount importance to have an appropriate channel strategy in a geographically diverse market like India in order to cater to the growing opportunities. This document is based on a larger survey of channel partners and offers in-depth, specific research that vendor strategists can use to judge their channel operations, look for opportunities, and have more substantive and detailed information with which to engage the channel in India. The report focuses on channel demographics, vendor coverage and selection, and economic and business challenges. A detailed emphasis on vendors' revenue contributions and brand sales is also offered.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($2495).