Trends Report

Conversational Technologies Drive High-Value Interactions Between Wealth Management Firms, Financial Advisors, And Customers

September 10th, 2020


Digital business leaders at wealth management firms should read this research to understand the role of chatbots, conversational interfaces, and natural language generation in meeting the news of their customers. Chatbots have gained more prominence in serving the investing and personal finance needs of customers as branches close and contact centers become flooded with calls. Wealth management firms are introducing conversational interfaces to support routine servicing and onboarding interactions. Incumbent wealth management firms are using natural language generation to improve data reporting operations to analyze large amounts of data at scale.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.