Best Practice Report

Digital Org Structures Illustrated

Use These Eight Org Charts To Inform Your Digital Team Best Practices

January 2nd, 2019
With contributors:
Carrie Johnson , Andrew Dobak , Kara Hartig


There's no one right org chart. The answer for your business depends on a myriad of factors — go-to-market strategy, industry, digital maturity, and more. But there are emerging best practices that help build the three key digital competencies digital leaders need: product management, customer-centric design, and modern software delivery. This report analyzes 54 digital team org charts and shares eight in detail to highlight five best practices.

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