Summary
Firms use the internet of things (IoT) to connect their products in the field, but what to do with the resulting data remains a challenge. Digital twins of products in the field aggregate and analyze several sources of relevant data, allowing product makers to manage their products more efficiently, prevent product downtime, and offer value-added services to improve customer experience (CX). CIOs and digital leaders in the product maker value chain should read this report to refine their approach to deploying digital twin to catalyze business and customer value.
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