Best Practice Report

Executive Q&A: Four Questions Retailers Need To Ask About Android Mobile Payment Systems

eBusiness Leaders Need An Android Mobile Payments Strategy

May 1st, 2017
BM
Brendan Miller
With contributors:
Fiona Swerdlow , Sam Wolken , Peter Harrison

Summary

Globally, Android holds the largest slice of the mobile handset pie, so retailers that effectively implement Android mobile payments stand to acquire new customers and increased sales from the billions of consumers with Android devices. This report cuts through the confusion around Android mobile "flavors" and describes how eBusiness professionals can delight Android-wielding customers by understanding technology limitations and prioritizing customer needs.

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