Charter Report

Gaining Clarity: Product Management Roles, Responsibilities, And Structure

January 1st, 2018


B2B organizations must employ a variety of roles to successfully develop, launch, and maintain products. Too often, however, confusion surrounds which roles are needed and how they differ. In this report, we define the spectrum of product management roles and the responsibilities and reporting relationships of each.

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This report is available for individual purchase ($1495).

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