Getting Started With Digital Priorities Collaboration

Use This Toolkit To Engage Internal Stakeholders To Accelerate Your Digital Initiatives

August 9th, 2022
With contributors:
David Hoffman , Christiana Lano , Delilah Gonzalez , Jen Barton


Successful digital strategy teams accelerate their company’s digital transformation by engaging in and collaborating on seven distinct initiatives: develop the digital strategy, grow the digital team, collect and analyze data for customer insights, power the business with platforms and partners, design and develop digital products and experiences, measure the value of products and experiences, and harness emerging technologies. Use this toolkit to collaborate on these digital priorities and accelerate your organization’s digital strategy.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.