How To Report

Inventory The Data You Need To Create The Human Picture

August 2nd, 2021
With contributors:
Sheryl Pattek , Emily Collins , Bret Sanford-Chung , Chahiti Asarpota , Peggy Dostie

Summary

Constructing The Human Picture of your consumers begins with auditing data you have. Use this checklist to find the data source, evaluate its recency and quality, and identify missing data.

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