Summary
Business priorities are squarely focused on winning, serving, and retaining customers. For most companies, this means a significant overhaul in software development and sourcing: from slow and monolithic to continuous, from build-first to discover-and-reuse-first, from writing requirements to proving/disproving hypotheses. Leading application development and delivery (AD&D) execs must overhaul their approach to all apps — even the systems of record — to enable great end-to-end customer experiences. This refreshed report sketches the new business case for making the tough but necessary shifts in AD&D practices.
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