Trends Report

Learn To Innovate From Digital Transformation Leaders

Digital Innovators At Forrester's Digital Transformation Forum 2017 Apply The New Rules Of Digital Business

June 22nd, 2017
Danielle Jessee, null
Danielle Jessee
With contributors:
Amy Homan , Andrew Reese


Digital transformation means business transformation. Forrester's Digital Transformation Forum 2017 brought digital business leaders to the main stage to share their unique journeys to and through the transformation. This report provides the lessons learned from digital business pros for applying the new rules of what it means to be a digital business.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.