Best Practice Report

Lessons In Customer Acquisition: DTC Disruptors’ Drive-To-Purchase Strategies

DTCs Make It Easy For Shoppers To Buy Into Relationships With Subscription Offers, Easy Ordering, And Bundles

August 27th, 2020
Ryan Skinner, null
Ryan Skinner
Sarah Dawson, null
Sarah Dawson
With contributors:
Brigitte Majewski , Chahiti Asarpota , Christine Turley


Direct-to-consumer (DTC) disruptor brands are growth engines whose success depends on mastering the art of customer acquisition. In this report, we explore how more than 50 DTC startups are driving purchases and repurchases. B2C marketers should use this report to identify new tactics for converting prospects to higher-value repeat buyers.

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