Summary
Business executives often underestimate product lifecycle management (PLM) software solutions, dismissing them as legacy systems valued only by techies in product design and development. What they don't realize is that their digital and internet of things (IoT) initiatives depend upon an up-to-date PLM system. It's vital that CIOs and VPs of engineering educate the rest of the organization on the role of PLM as a revenue driver in the digital era.
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