Over the past decade, self-driving cars have moved from a curiosity in college engineering labs to a top priority for global tech and auto companies. Why? The technology that enables vehicles to drive themselves has overcome major hurdles in viability and cost, making autonomous vehicles (AVs) a reality on today's roads. AVs will transform the way we transport goods and people from point A to B. This report highlights the companies that seek to deploy self-driving vehicles and the diverse business models they will employ to stake their claim in the AV market.