Summary
Application development and delivery (AD&D) pros can use digital decisioning platforms to make customer operations quick, smart, and personal. How? By automating decisions that lead to actions to win, serve, and retain customers. To enjoy these benefits, they'll first have to select from a diverse set of vendors and product approaches — vendors that vary by approach, size, functionality, geography, and vertical market focus. This report maps an emerging vendor landscape to aid AD&D pros in platform selection.
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