Trends Report

Plan For Success In Conversational Computing

Moving From Simple Chatbots To Valuable Conversational Apps

October 26th, 2017
AH
Andrew Hogan
With contributors:
Christopher Mines , Allison Vizgaitis , Rachel Birrell

Summary

Conversational computing is moving from extensive experimentation largely driven by application developers to solutions that provide real and differentiated business value. It's early days, and there are still more failures than successes, but best practices are emerging. Success hinges on deep and frequent interactions between CX pros, application developers, and business sponsors. This report outlines an approach for AD&D professionals to understand and plan for successful conversational computing applications.

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