Summary
In 2015, digital disruption will change the nature of competition, forcing firms to obsess about creating superior digital experiences across the entire customer life cycle. Many CIOs have the technical expertise and cross-functional business purview to help drive this level of innovation, but they are too often still seen as nothing more than the leader of a cost center. In 2015, CIOs will finally connect their team's technical and business know-how to the CEO's focus on company growth and customer obsession by accelerating their firm's business technology (BT) agenda and establishing themselves as a digital business leader. It's a tall order, and not all CIOs are up to the challenge. In this report, Forrester predicts three key things that successful CIOs will do in 2015 to lead their firm's digital transformation.
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.