In 2019, economic uncertainty will stalk the halls and budgets will see pressure. For digital leaders, necessity is the mother of innovation as firms accelerate their recession planning and focus on supporting operational improvement. Now is the time to be creative and get back to basics: delivering small, manageable chunks of innovation that improve customer outcomes and deliver productivity. Firms will recognize the doers and the builders as the hot roles focus on product and delivery. This coming year is all about action.