Best Practice Report

Prioritizing Which Web Site Problems To Address First

Systematically Improve Your Site Using The Site Improvement Matrix

Alan E. Webber
 and  three contributors
May 06, 2008

Summary

Site owners face a long list of things to fix at their sites — from illegible text to broken information architectures. They want to fix the problems, but they often lack the tools to determine which solutions would provide the largest improvement in the user experience and be of the most value to the organization. This report provides a tool for site owners — a Site Improvement Matrix — that helps sort out which changes they should make and in what order.

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