The business technology (BT) agenda is driving a broad array of industry changes that today favors focused, smaller, and nimbler technology and services companies that don't have an IT agenda lineage to sustain. Traditional, established technology vendors are challenged to tap the new technology, services, and business models related to the BT agenda. Every period of significant industry change leaves a few behemoths behind, and the shift to BT will be no different. This report looks at the business practices and technology trends traditional vendors will have to demonstrate if they're going to remain "strategic" to a CIO's BT agenda.