Summary
Forrester’s State Of Data, Analytics, Measurement, And Insights Survey, 2024 shows how organizations structure data governance and the delivery of data, insights, and AI technologies. A comparable share of respondents report data architecture and infrastructure ownership by IT departments (39%) and data/analytics centers of excellence (38%). The data organization most commonly owns domains like data quality (42%), data science and AI/ML model building (41%), data governance (39%), and producing insights (32%). Lines of business typically own the last mile for insights, delivering (31%) and acting upon insights (36%).
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