Trends Report

Retail Media Is Growing Amid The Pandemic

August 12th, 2020
Collin Colburn, null
Collin Colburn
David Novitzky, null
David Novitzky

Summary

Retail media investments will continually rise as advertisers seek new ad opportunities. US retailers with significant site traffic will look to diversify their business and roll out their own self-serve ad tools. B2C marketers should determine whether retail media investments fit within their marketing strategy. If you have questions, book an inquiry for help.

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