Summary
Retailers often look to each other for inspiration and ideas for digital transformation strategies. This report is a companion piece to the Forrester report “The Top Retail Technology Investments For 2021” — a digital professional and marketer’s guide to what buzzworthy initiatives retailers and brands would or would not invest in during 2021. In this report, Forrester profiles 13 retailers and brands that have executed successfully on last year’s top initiatives by applying best practices and innovative approaches. We advise Forrester’s retail clients to find inspiration in these case studies and use them to reach their organization’s own goals and objectives.
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