Best Practice Report

Sales Enablement Mobile Adoption Model: Infrastructure and Processes

January 1st, 2018


Without a carefully planned rollout, infrastructure and training, a mobile initiative for sales reps may fall short of expectations. Sales enablement must develop a mobile launch plan as well as processes for post-launch updates and support. Consider sales reps’ needs and preferences when selecting mobile devices, apps and content.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.