Best Practice Report

Six Responsive Website Project Pitfalls And The Best Practices For How To Avoid Them

January 16th, 2014
Mark Grannan
With contributors:
Stephen Powers , Michael Facemire , Peter Sheldon , Steven Kesler


Many developers tell Forrester that they use responsive web design (RWD) as their web design philosophy, but the highest adoption rate by vertical is less than 20%. This suggests that many organizations are currently working on responsive website projects for the first time. Forrester interviewed two end users and six digital agencies that have delivered responsive sites to enterprise customers to gain insight into the most common pitfalls that organizations face. If your organization is considering RWD as a facet of your mobile web strategy, minimize the pain of these six pitfalls by leveraging the best practices.

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