Sourcing Digital Disruption

Executives at leading-edge organizations drive growth, innovate, and disrupt industries with emerging technologies such as social, mobile, cloud, analytics, sensors, GIS, and others. Eighty-five percent of executives in Forrester's Forrsights Services Survey, Q2 2012 shared that "the need to drive innovation and growth" would have a moderate or high impact on IT services spending. But today's technology buyers face a fragmented, fast-moving landscape of niche technology and services providers in newer spaces (e.g., social, mobile, cloud, and sensor-based) as well as new offerings from their largest global partners. To drive and enable digital disruption, sourcing executives must aggressively change their rules for partnering and contracting with technology suppliers as well as their approach to working with the business.