Spark, Nurture, And Fire Up Empathy To Drive Innovation

June 2nd, 2023

Joana de Quintanilha VP, Principal Analyst

With contributors:

Martin Gill , Melissa Chaudet , Victoria Manes , Demi Starks

Summary

Empathy is a hard thing to pin down, make tangible, and get right. In fact, only 62% of senior executives say that they can put themselves in their customers’ shoes. This report explores how you spark, nurture, and fire up (scale) empathy to change the discourse within an organization and drive both incremental and transformational innovation. It also details how to avoid empathy’s perils.

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This report is available for individual purchase ($1495).

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