Best Practice Report

Successful Mobile Wellness Experiences Illustrated

August 6th, 2021
With contributors:
Fiona Swerdlow , Gina Bhawalkar , Alessia Stewart , Ashley Villarreal


Forrester identified the key attributes of an effective mobile wellness service based on a series of interviews with physicians, patients, and entrepreneurs. This report applies that framework to 10 mobile apps and devices to illustrate how well today’s services execute on that prescribed guidance. Each of these services is successful — if yet on a journey toward excellence. This report provides 10 illustrations of how well mobile services are performing relative to our criteria.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.