Trend Report

Tablet Market Dynamics In Asia Pacific And Japan, 2012 To 2016

Growing Tablet Support By APJ Enterprises Presents Opportunities For Vendors Beyond The Tablet Makers Themselves

Katyayan Gupta
 and  five contributors
Aug 02, 2012

Summary

Tablet usage is growing rapidly across the globe, including Asia Pacific including Japan (APJ). Features like large screen size, portability, and ease of use allow consumers to use tablets to access information anytime, anywhere. This paradigm shift in consumer behavior is also affecting enterprises: Employees are increasingly bringing their tablets to the office as well as using them for work-related purposes outside of the workplace. This report analyzes the growth in tablet support among enterprises in APJ over the next five years, including the likely split between business-owned and employee-owned tablets, and provides actionable insight into what vendors must do to help enterprises support and manage tablets.

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